> ## Documentation Index
> Fetch the complete documentation index at: https://sailia-mintlify-docs-reorg-1776046906.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Newsletter signup forms

> Embed a newsletter signup form on your website to grow your subscriber list.

You can embed a newsletter signup form on your website so visitors can subscribe to your mailing list directly. Sailia generates the embed code for you — copy it and paste it into your site's HTML.

## How it works

When a visitor fills in your embedded form and submits it, they are automatically added to your audience in Sailia. You can then reach them through [marketing campaigns](/customers/marketing) and [automated workflows](/integrations/workflows).

The form collects the visitor's name and email address. No payment information or account creation is required — the form is purely for newsletter subscriptions.

## Get the embed code

<Steps>
  <Step title="Open the audience page">
    Navigate to **Marketing** > **Audience** in your Sailia dashboard.
  </Step>

  <Step title="Open the newsletter form dialog">
    Select the newsletter form option to open the embed code dialog. You will see a live preview of the form alongside the embed code.
  </Step>

  <Step title="Customize the button color">
    Use the **Button Color** picker to match the form's submit button to your website's branding.
  </Step>

  <Step title="Copy the embed code">
    Click **Copy embed code**. The code is copied to your clipboard.
  </Step>

  <Step title="Paste into your website">
    Open your website's HTML editor and paste the code where you want the form to appear. Save and publish your page.
  </Step>
</Steps>

<Note>
  The embed code is a self-contained HTML snippet. It works on any website that allows custom HTML, including WordPress, Squarespace, Wix, and static sites.
</Note>

## Where to place the form

For best results, place the newsletter form where visitors are most likely to engage:

* **Homepage** — in a sidebar or footer section to capture general interest
* **Blog or news page** — near content that demonstrates your expertise
* **Contact page** — visitors already looking to engage with your business
* **Booking confirmation page** — after a customer has completed a booking (if your website supports this)

<Tip>
  Avoid placing the form in a pop-up or modal that interrupts the browsing experience. Inline forms embedded directly into the page tend to perform better.
</Tip>

## After embedding

Once the form is live on your website:

* **New subscribers** appear in your audience automatically
* You can segment and target subscribers using audience filters when sending [campaigns](/customers/marketing)
* Subscribers can unsubscribe through the link included in your marketing emails
* Duplicate submissions (same email address) do not create duplicate audience entries

## Platform-specific instructions

<AccordionGroup>
  <Accordion title="WordPress">
    Use a **Custom HTML** block in the WordPress block editor. Paste the embed code into the block and publish the page. If you are using a page builder plugin (like Elementor or WPBakery), look for an HTML or code widget.
  </Accordion>

  <Accordion title="Squarespace">
    Add a **Code** block to your page. Paste the embed code and save. Squarespace may require a Business plan or higher to embed custom code.
  </Accordion>

  <Accordion title="Wix">
    Use the **Embed Code** > **Custom Element** or **HTML iframe** widget. Paste the embed code into the widget settings. Position the widget where you want the form to appear.
  </Accordion>

  <Accordion title="Static HTML site">
    Open your HTML file in a text editor. Paste the embed code at the location where you want the form to appear, then upload the updated file to your hosting provider.
  </Accordion>
</AccordionGroup>

<Tip>
  If the copy button does not work in your browser, select the code manually from the text area and copy it with your keyboard.
</Tip>

## Troubleshooting

<AccordionGroup>
  <Accordion title="The form is not appearing on my website">
    Check that the embed code was pasted into an area that supports custom HTML. Some website builders require a specific block type (like "Custom HTML" or "Code") rather than a regular text block. Also confirm that you saved and published the page after pasting.
  </Accordion>

  <Accordion title="Subscribers are not appearing in my audience">
    Verify the form is using the correct embed code from your Sailia account. If you copied code from a different account or an older version, it may not be linked correctly. Regenerate the code and re-embed it.
  </Accordion>

  <Accordion title="The form looks different from the preview">
    Your website's CSS styles may override the form's default styling. Check your website's theme for conflicting styles on form elements, buttons, or input fields.
  </Accordion>
</AccordionGroup>

## Related guides

<Columns cols={2}>
  <Card title="Marketing and audience" icon="bullhorn" href="/customers/marketing">
    Grow your subscriber list and reach customers with campaigns.
  </Card>

  <Card title="Automated workflows" icon="bolt" href="/integrations/workflows">
    Set up triggered email sequences for your subscribers.
  </Card>

  <Card title="Embedding your booking page" icon="code" href="/getting-started/embedding">
    Embed your full booking page alongside newsletter forms.
  </Card>
</Columns>